ThinkGeek Featured in Bloomberg Businessweek
ZOMG! The Geek Labs crew was featured in Businessweek! What does it mean?!
Ty Liotta isn't just any overgrown nerd. He's the ultimate arbiter of geek taste—the Anna Wintour of the pocket-protector set. As senior merchandiser for the e-commerce site ThinkGeek.com, Liotta, 39, is responsible for discovering and creating such must-haves for geeks as a T-shirt that sniffs out Wi-Fi hotspots and the Tauntaun sleeping bag, modeled after the animal carcass that saved Luke Skywalker from certain death on the frozen planet of Hoth.
Wow, maybe this means we all ought to be wearing ties? Maybe we ought to wear suits?
Products featured in the article:
Star Wars Tauntaun Sleeping Bag